However, a brand is not just a logo, its a company’s identity and personality. It creates a feeling and opinion of a company before we even use their products or buy their services. It creates an impression of a brand when we interacting with it, and eventually leaves a memory of that brand and determines whether we use that company again.
The consistency of a brand is crucial to its success however big or small your business. All brands are used across a variety of material – stationery, printed promotional material, website and advertising to name but a few. Logo positioning, fonts, colours and imagery across all these media needs to deliver a consistent message. The best way to ensure this happens is to have clear and comprehensive brand guidelines which we can produce for you.
We can also supply Corporate Guidelines to ensure consistency of your brand including fonts, colours and usage. Prices start at £250.